Helping Petco to lead the interactive pet marketplace.
Collaborynt’s IP and innovations can empower Petco to gain an advantaged position as the leader across pet rescue, tracking, new adoptions, and animal-context marketing. Here’s how:
Snoutscan®: pet-centric consumer engagement
(two patent families - year 2000 system; year 2011 smartphone system. )
On a consumer level, it is a next-generation pet identification mobile app that uses a pet’s snout as a unique biometric barcode to help reunite lost pets, create collaborative wireless communities, and substantially drive shelter adoptions.
On a marketing level, it is a powerful delivery vehicle of willingly received and enthusiastically actionable sponsored engagement around the critical and personal priority of pet safety.
snoutrack™: The original bluetooth pet-tag transmitter community
(YEAR 2013 SYSTEMs with TWO growing patent FAMILIES, including published and unpublished IP)
Petco, as the definitive source and owner of pet BLE-tag engaged communities, distinctly connects a multitude of wireless devices and Wi-Fi systems. A SnouTrack™ application video (presented as “Spectrum5”) follows below.
The SnouTrack™ wireless member alert network - From 2013 patent filings.
For reference only, Amazon Sidewalk® promotional visual - 2020.
We fully disclosed/filed in 2013 and 2014 (first patent issued 2016) IP underlying, and increasingly governing / improving on, Amazon®/Tile® Sidewalk®, accessing members’ Wi-Fi, and smartphones. This pet-centric network is the backbone of Amazon’s upcoming IoT systems. We have 12 patents in process, 10 filings from 2011 to present, with 2 patents issued, and 25 additional supportive patents.
Snoutscan®-our next generation dog identification system (ongoing filings since year 2000)
Snoutscan’s early and growing assets underlie similar products and their inevitable community alerts. This can improve Petco partnership and licensing value. More about Snoutscan.
VIDEO: Craig Mowry, CEO of Collaborynt, demonstrates the Snoutscan alpha mobile app's features for dog identification via the unique pattern of the pet's nose. Snoutscan also introduced the creation of targeted, wireless rescue communities.
NoseID ad: The Mars/Iam’s product is taught by our assets and promotional materials (copywritten in 2013, patent filings 2011-2013) as presented confidentially in 2013 by request to TAGG, a Mars Inc. acquisition.
Snoutscan’s® year 2000-2010 name was “DognoseID”.
Snoutscan evolved into a transformative wireless community notification innovation group: SnouTrack™….
SnouTrack™ can enable A unique Petco system with significant partnership opportunities
The video below was originally formatted using Spectrum Mobile as an example of an integration model. We provide it here to illustrate how Petco might benefit from an exclusive product and consumer network that promotes its stores and grows worldwide access, and welcomed marketing, to smartphone users everywhere.
Snoutscan/Snoutrack improves on all current options in this rapidly growing industry, including the microchip, GPS tracking systems, and Bluetooth-triggered wireless networks. Suggested partnership opportunities lead with Samsung (phones/tags/wearables) and may also include other device, communications, retail, social and automotive providers.
Through member devices and home systems, Petco could become a primary source of targeted media to locally accessible pet lovers, brands and service providers. In the compelling context of pet rescue and adoption, Petco would further lead as the most effective animal welfare advocate.
Our interest as an organization is to empower a provider, both commercially and reputationally, to the benefit of animal welfare. Snoutscan/SnouTrack, and our other civic initiatives, fund innovations that foster ways people can share and benefit, together.
We look forward to presenting the opportunity in greater detail.